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www.gregcruce.com
  • Internet Marketing
    • Google Analytics
    • Google Tag Manager
    • SEO
    • Content
    • Marketing Automation
    • Social Media
    • PPC
  • Technology
    • Mobile
    • ISP
    • Hosting
    • Tools & Services
  • Resources
    • Useful And Unique Sites
    • Google Analytics Referral Spam Filters
    • Google Analytics URL Builder for Custom UTM Codes
  • Contact

GTM AJAX Forms

Written by Greg Cruce
While implementing the Google Tag Manager v2 for a client site, an interesting form tracking problem was discovered.  The contact form was attempting to track submissions via Google Tag Manager, and despite the form submitting properly, it wasn’t being...
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August 7, 2017

Google Tag Manager vs Google Analytics

Written by Greg Cruce
Google Tag Manager vs Google Analytics
Nearly everyone in Internet Marketing has heard of Google Analytics – it’s a service that gives incredible tracking and information about website visitors. Google Tag Manager is somewhat new to many people, and new things can be a little...
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June 6, 2017

Google Analytics Property ID – Where And How To Find It

Written by Greg Cruce
Google Analytics Property ID - Where And How To Find It
There are often times that you'll need to be able to locate your Google Analytics Property ID. It's not always easy to recall where the Property ID is in Google Analytics, so this guide was created to help quickly...
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November 23, 2016

Google Tag Manager Data Layer: A How-To Guide (With Examples)

Written by Greg Cruce
Google Tag Manager Data Layer: A How-To Guide (With Examples)
When you begin to use Google Tag Manager, one of the first (and sometimes mysterious) things to learn about is the Google Tag Manager Data Layer. I've heard many people mention that the Data Layer is confusing and difficult...
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July 4, 2016

How To Use Google Analytics: Get Started With Your Website

Written by Greg Cruce
How To Use Google Analytics: Get Started With Your Website
If you've never used Google Analytics - well, you're in the right spot. I'll share with you what Google Analytics is, how to use Google Analytics (including setup and installation), and how to get started using some powerful Google...
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May 22, 2016

Where To Place Google Tag Manager Code

Written by Greg Cruce
Where To Place Google Tag Manager Code
I've seen a bit of confusion around Google Tag Manager placement in some blogs and websites. Some places say that it needs to be above the closing tag, while others say it needs to be just after the...
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April 12, 2016

Google Analytics Calculated Metrics (with examples)

Written by Greg Cruce
Google Analytics Custom Metrics
As you start to mature in your experience with Google Analytics, you realize that, as a default install, Analytics has some weaknesses in providing deep insights that are unique to your site - that's where Calculated Metrics come in.
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February 16, 2016
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www.gregcruce.com

The professional blog by Greg Cruce, an Internet and Digital Marketing professional.

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  • The In-Depth Guide To Reduce And Improve Bounce Rate For Your Website Or Blog
    The In-Depth Guide To Reduce And Improve Bounce Rate For Your Website Or Blog
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    Users Don’t Read On The Internet
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    How To Set Up Goals In Google Analytics

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