www.gregcruce.com https://www.gregcruce.com Fri, 14 Sep 2018 15:25:30 +0000 en-US hourly 1 https://wordpress.org/?v=4.9.9 GTM AJAX Forms https://www.gregcruce.com/gtm-ajax-forms/?utm_source=rss&utm_medium=rss&utm_campaign=rss https://www.gregcruce.com/gtm-ajax-forms/#respond Mon, 07 Aug 2017 20:37:50 +0000 http://www.gregcruce.com/?p=1977 While implementing the Google Tag Manager v2 for a client site, an interesting form tracking problem was discovered.  The contact form was attempting to track submissions via Google Tag Manager, and despite the form submitting properly, it wasn’t being tracked by Google Analytics as a form submit. It looked like the trigger was firing properly. […]

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Google Tag Manager vs Google Analytics https://www.gregcruce.com/google-tag-manager-vs-google-analytics/?utm_source=rss&utm_medium=rss&utm_campaign=rss https://www.gregcruce.com/google-tag-manager-vs-google-analytics/#respond Wed, 07 Jun 2017 02:21:26 +0000 http://www.gregcruce.com/?p=1928

Nearly everyone in Internet Marketing has heard of Google Analytics – it’s a service that gives incredible tracking and information about website visitors. Google Tag Manager is somewhat new to many people, and new things can be a little intimidating and mysterious. So what are the differences in Google Tag Manager and Google Analytics?

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Google Analytics Property ID – Where And How To Find It https://www.gregcruce.com/google-analytics-property-id-where-and-how-to-find-it/?utm_source=rss&utm_medium=rss&utm_campaign=rss https://www.gregcruce.com/google-analytics-property-id-where-and-how-to-find-it/#respond Wed, 23 Nov 2016 23:53:14 +0000 http://www.gregcruce.com/?p=1865

There are often times that you'll need to be able to locate your Google Analytics Property ID. It's not always easy to recall where the Property ID is in Google Analytics, so this guide was created to help quickly locate it.

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Google Tag Manager Data Layer: A How-To Guide (With Examples) https://www.gregcruce.com/google-tag-manager-data-layer-guide-examples/?utm_source=rss&utm_medium=rss&utm_campaign=rss https://www.gregcruce.com/google-tag-manager-data-layer-guide-examples/#respond Mon, 04 Jul 2016 20:05:31 +0000 http://www.gregcruce.com/?p=1831

When you begin to use Google Tag Manager, one of the first (and sometimes mysterious) things to learn about is the Google Tag Manager Data Layer. I've heard many people mention that the Data Layer is confusing and difficult to learn. In this post, I'll help you understand the simplicity of the data layer and how you can use the data layer to take Google Tag Manger to the next level.

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How To Use Google Analytics: Get Started With Your Website https://www.gregcruce.com/how-to-use-google-analytics-get-started-with-your-website/?utm_source=rss&utm_medium=rss&utm_campaign=rss https://www.gregcruce.com/how-to-use-google-analytics-get-started-with-your-website/#respond Sun, 22 May 2016 15:54:14 +0000 http://www.gregcruce.com/?p=1806

If you've never used Google Analytics - well, you're in the right spot. I'll share with you what Google Analytics is, how to use Google Analytics (including setup and installation), and how to get started using some powerful Google Analytic reports.

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Where To Place Google Tag Manager Code https://www.gregcruce.com/where-to-place-google-tag-manager-code/?utm_source=rss&utm_medium=rss&utm_campaign=rss https://www.gregcruce.com/where-to-place-google-tag-manager-code/#comments Tue, 12 Apr 2016 12:29:28 +0000 http://www.gregcruce.com/?p=1664

I've seen a bit of confusion around Google Tag Manager placement in some blogs and websites. Some places say that it needs to be above the closing tag, while others say it needs to be just after the opening tag, while yet others say it works the same as Google Analytics in the . So who is right?

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Google Analytics Calculated Metrics (with examples) https://www.gregcruce.com/google-analytics-calculated-metrics-with-examples/?utm_source=rss&utm_medium=rss&utm_campaign=rss https://www.gregcruce.com/google-analytics-calculated-metrics-with-examples/#respond Tue, 16 Feb 2016 15:23:43 +0000 http://www.gregcruce.com/?p=1629

As you start to mature in your experience with Google Analytics, you realize that, as a default install, Analytics has some weaknesses in providing deep insights that are unique to your site - that's where Calculated Metrics come in.

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The In-Depth Guide To Reduce And Improve Bounce Rate For Your Website Or Blog https://www.gregcruce.com/depth-guide-reduce-improve-bounce-rate-website-blog/?utm_source=rss&utm_medium=rss&utm_campaign=rss https://www.gregcruce.com/depth-guide-reduce-improve-bounce-rate-website-blog/#respond Fri, 18 Dec 2015 15:09:47 +0000 http://www.gregcruce.com/?p=1588

Everyone wants a low bounce rate – it’s one of the most popular and telling metrics regarding site popularity and overall health. Bounce rates differ from site to site and page to page, which means a “one size fits all” bounce rate reduction strategy really doesn’t exist. There are, however, several things you can do to decrease […]

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66 Paid Traffic Networks And Platforms (besides Google) https://www.gregcruce.com/66-paid-traffic-networks-and-platforms-besides-google/?utm_source=rss&utm_medium=rss&utm_campaign=rss https://www.gregcruce.com/66-paid-traffic-networks-and-platforms-besides-google/#respond Wed, 04 Nov 2015 02:03:54 +0000 http://www.gregcruce.com/?p=1508

One of the fastest forms of advertising (and sometimes the most effective) is paying for internet traffic. However, if you are looking to ramp up spending or haven't had much success with the Google Adwords network, here are some alternative and competing platforms to consider.

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6 Metrics To Watch In Google Analytics https://www.gregcruce.com/6-metrics-to-watch-in-google-analytics/?utm_source=rss&utm_medium=rss&utm_campaign=rss https://www.gregcruce.com/6-metrics-to-watch-in-google-analytics/#respond Thu, 15 Oct 2015 00:21:50 +0000 http://www.gregcruce.com/?p=1461

Whether you are a green Internet Marketer, or a startup blogger, getting started in Google Analytics can be intimidating. I’ve outlined some key metrics to help you get started in Google Analytics.

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