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www.gregcruce.com
  • Internet Marketing
    • Google Analytics
    • Google Tag Manager
    • SEO
    • Content
    • Marketing Automation
    • Social Media
    • PPC
  • Technology
    • Mobile
    • ISP
    • Hosting
    • Tools & Services
  • Resources
    • Useful And Unique Sites
    • Google Analytics Referral Spam Filters
    • Google Analytics URL Builder for Custom UTM Codes
  • Contact

Google Analytics Event Tracking

Google Tag Manager vs Google Analytics

Written by Greg Cruce
Google Tag Manager vs Google Analytics
Nearly everyone in Internet Marketing has heard of Google Analytics – it’s a service that gives incredible tracking and information about website visitors. Google Tag Manager is somewhat new to many people, and new things can be a little...
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June 6, 2017

How To Use Google Analytics: Get Started With Your Website

Written by Greg Cruce
How To Use Google Analytics: Get Started With Your Website
If you've never used Google Analytics - well, you're in the right spot. I'll share with you what Google Analytics is, how to use Google Analytics (including setup and installation), and how to get started using some powerful Google...
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May 22, 2016

Google Analytics Calculated Metrics (with examples)

Written by Greg Cruce
Google Analytics Custom Metrics
As you start to mature in your experience with Google Analytics, you realize that, as a default install, Analytics has some weaknesses in providing deep insights that are unique to your site - that's where Calculated Metrics come in.
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February 16, 2016

The In-Depth Guide To Reduce And Improve Bounce Rate For Your Website Or Blog

Written by Greg Cruce
The In-Depth Guide To Reduce And Improve Bounce Rate For Your Website Or Blog
Everyone wants a low bounce rate – it’s one of the most popular and telling metrics regarding site popularity and overall health. Bounce rates differ from site to site and page to page, which means a “one size fits all” bounce...
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December 18, 2015

Set Your Google Analytics Tracking ID As A Variable In Google Tag Manager

Written by Greg Cruce
Google Analytics Tracking ID As A Variable In Google Tag Manager
This is a great tip and one that is used frequently! Setting up your Google Analytics Tracking ID as a Google Tag Manager variable is a fast, easy way to roll out updates to any account.
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July 19, 2015

How To Track An RSS Feed In Google Analytics

Written by Greg Cruce
RSS Feed Tagging in Google Analytics
Many companies use RSS to publish content, but how can you track who reads that content? Here is a great tip for tracking RSS feeds in Wordpress.
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April 20, 2015

How To Create Custom Segments in Google Analytics

Written by Greg Cruce
How To Create Custom Segments In Google Analytics
Creating segments gives you tremendous insights into your Analytics - much more than just an overview. They are different from filters, and allow you to view traffic for a particular set of users.
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April 16, 2015
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The professional blog by Greg Cruce, an Internet and Digital Marketing professional.

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